Tuesday, 29 September 2020

How Effective Design Can Elevate Employee Self-Service Portals

 



Employee Self-Service (ESS) Portals have become the driving force and the secret behind efficient workforce management. Whether your organization has a strength of 50 or 5,000 people, if you have an effective ESS or intranet portal, chances are that handling the day-to-day operations will be easier than ever! As users interact with such portals regularly, it is important to understand the factors that determine success. Today, we will be highlighting the importance of UX Design strategy when it comes to developing portals that are used by employees for different tasks.  


Defining Visual Aesthetic

Treating the design as an external, face-to-face customer experience helps to match the employee needs and paves the way for successful development. This may not seem important, but the aesthetics of an ESS portal are as important as the way it is used by the end-user. A visually appealing modern design can dramatically increase the connection to a website and motivate employees to interact proactively with their content regularly. Hiring a reputed agency such as ITCube for the UX designing service can go a long way in ensuring the visual aesthetics of the intranet portal align with the end-user challenges. 


Objective-Focused Design

It is important that you also have a set of clear business objectives that help drive the design of your employee self-service portal and its integration with the rest of the business. User research is a key part of any comprehensive UX design process. By collecting key data points from user interviews, the design team can easily create a problem statement and then conceptualize the wireframes accordingly to validate the findings.


Intuitive Landing Page

The ultimate aim of any expert UX design services provider when it comes to ESS or intranet portals is to ensure the user’s needs and tasks are fulfilled with minimum stop-gaps. But, it is equally crucial that the landing page offer interesting content that attracts and motivates users to visit the portal more often. Designing the landing page can improve the overall user experience to encourage them to stay connected and be involved.


Three-click Rule

The adoption process on the self-service portal can prevent users from freely engaging. If users feel alienated from the Intranet portal, they are less likely to use it, reducing labor productivity and hampering the communication chain. This is where the “Three-click” user journey rule comes into the picture. While the three-click rule works well on normal websites, it can hamper the use of an intranet web portal that stores thousands of documents and data. Consulting a UX design service provider will encourage the development team to take a step back and look at it from a user's perspective.

 

We hope that this article would have helped to understand the importance of UX design when it comes to intranet and employee self-service portals. Being an industry leader, ITCube has a vast experience in providing comprehensive UX design services to clients globally. 

Contact us today to get a free consultation from our UX Design experts!



Wednesday, 23 September 2020

Benefits of Hiring a Dedicated UX Design Agency

 


When people think about hiring a UI/UX design agency, they usually focus on the technical benefits that the company can offer. But many factors should influence your decision when you are looking to hire a team of design experts. If you aim to implement the highest level of user experience (UX) design for your website, mobile app, or digital portal it can be difficult to find the best UX design service agencies. In today’s blog, we will shed some light some of the key reasons why hiring a dedicated UX agency is the best business decision you will ever take!


User Research

Hiring a UX designing service agency helps your company collect better user data and translate it into concrete goals that focus on boosting sales and customer satisfaction. User Research is a complex process that requires a deeper look into the psychology of the end-user and different personas. One of the most important things you can get from hiring a reputed UX agency such as ITCube is a better and more detailed insight into your audience. UX design is a spectrum and depending on the strength of the experts you hire, your employees can be engaged in a wide range of tasks, from user interface design to user experience design.

Domain Expertise

Experienced agencies can provide services to companies with different niches and needs. When an agency focuses on one specialty, the office has to deliver more than a general design that deals with regular website design and branding. Domain expertise is one of the most important benefits of taking advantage of the  UX design services as it solves most of the confusion that a business owner may have about the legitimacy of the expert agency. When you hire an agency for UX design and strategy, they can also see better results in terms of user experience, ease of use, and customer satisfaction.   

Holistic Support

When you hire a design studio instead of a UX designer, the designer is dedicated to the same goal and focuses more on providing whatever design related to support the client needs. UX design strategy agencies are full of professional designers who can design a version that is easy to navigate and has high conversion rates, thereby aligning the goals of the business with design thinking. Hiring a UX design agency puts a team at your disposal that ultimately leads to a product that is more user-friendly, intuitive, and effective.


If you are looking for one of the best UX design service agencies then your search ends with ITCube! With HFI-certified UX designers and multi-domain expertise, they are one of the most sought-after design agencies in the USA! 

Monday, 21 September 2020

How Business Owners Can Leverage Data Analytics to Enhance Decision Making



Whether we notice it or not, data is everywhere around us and with the technological progress in recent years, businesses have realized the importance of unlocking the hidden insights by leveraging powerful data analytics software. Data analysis has proven to be extremely beneficial for companies with digital solutions. In this blog, I will explain some of the key benefits of data-driven decisions and how key stakeholders in any business can leverage it to have a positive impact on your business. A big data strategy not only gives companies better decision-making power but also gives them the tools to validate the results of decisions.

 

Achieve Operational Efficiency    

Analysis of supply chain data, including what might affect a company's ability to get what it needs when it gets it, is where big data analytics shines. It can provide the procurement department that supports your organization with the knowledge needed to gain competitive advantages, profitability, and innovation in the years ahead. How you can incorporate this data into your decision-making depends on what you have access to. A robust data visualization platform like ITLytics is a great tool, especially if you want to complete freedom over different data sets and configurations.

 

Understand the Customer

Data visualization tools can provide insights into who is most interested in what and who is not, and classify customers into different categories based on their likelihood of buying. This information can then be used to target specific customers with focused content in email campaigns. Predictive Analytics can be used to analyze data to highlight the performance of your campaigns, such as the number of clicks on a particular product or service, or the amount of engagement.

 

Optimize Sales Strategy

While business intelligence helps companies manage and optimize their daily business, business data analytics builds on BI and identifies ways to improve the future performance of the company. Data analysis gives you a better understanding of which channels and platforms work efficiently and which don't. The performance also forgets the better, so that profitability can be improved, so that companies and organizations can plan optimized sales strategies and increase profitability.

 

Explore New Opportunities

Today, all organizations need to start improving their data literacy so that any stakeholder can make the optimum use of one of the best data visualization tools like ITlytics before making a decision. They can use the data to make decisions about whether they are entering a new market, what steps they are taking to reduce risk, and so on. By being clear about what you want to achieve with your data, you can align the company's business objectives and maximize the insights unlocked from the data to analyze the projected upside and possible red flags when trying to decide whether a new business opportunity is a profitable choice or not.

 

ITLytics - The Best Data Visualization Platform

While data analysis is important to understand the past, the predictive analysis will be critical to the success of companies both today and in the future. It is becoming increasingly important for companies to understand how to implement data analysis and make sense of it. Data visualizations via a powerful tool such as ITLytics not only enable users to create charts and reports on-the-fly, but it also eliminates the dependency on any IT resource. ITLytics comes with pre-designed templates and is fully configurable, thereby making it easier for any user to apply algorithms, create visualizations, and present them in a user-friendly format!

 


Wednesday, 16 September 2020

Statistics That Prove the Importance of UX Design


With the technological advancements in the past five years, digital portals have taken the front seat for business looking to scale up. From an eCommerce clothing apparel store to a manufacturing workflow management system, digital systems are driving the companies towards optimum productivity & smart workforce. It is thus no surprise that with the rise in popularity of these solutions, there has also been steep growth in the demand for UX design services.

When it comes to digital solutions, the User experience takes high priority and is a critical factor in determining the success of the product. For many Business-to-Customer brands that rely heavily on mobile or web platforms to generate a major part of the revenue, Customer Experience (CX) has become an important aspect of driving success. To stay ahead of the competition, businesses are rapidly investing in User Experience (UX) Design and when looked at the statistics, one can see fully understand the impact of an intuitive UX design strategy. In today’s article, we try to highlight the importance of UX design and the stats that support the claim!


Development Cost

“Developers spend 50% of their time reworking projects because of poor UX”.

The most important aspect that works in favor of hiring a professional UX Designing service is the fact that the investment is a part of the early phases of developing the digital product. Product managers have realized that an effective design process reduces the number of software bugs that may arrive in the final stages of product development. The money invested in implementing a thoughtful UX design strategy is thus lesser than the money the business might lose trying to fix the issue at a later stage of the development cycle. 


Lost Business

“70% of customers abandon purchases because of bad user experience.”

You read that right! In a recent survey, it was concluded that 7 out of 10 people admitted to abandoning the purchase citing a poor User Experience on the digital portal. This is an eye-opening the statistic that highlights the nature of the impact that great UX design strategy can have on businesses with an active mobile or web customer-facing portal or an online store.

 

Return on Investment

“A well-designed user interface could raise your website’s conversion rate by up to 200%, and a better UX design could yield conversion rates up to 400%.”

For many business owners, the bottom line on any type of monetary investment is the eventual return on it that the business might generate when the digital product is live-and-running! For apps and websites, every user is a potential customer with high spending power. It has been observed that on an average, the businesses which invest in UX Design can convert more users into customers than those businesses that have implemented bad design psychology in their digital products.

The above mentioned are just some of the most telling statistics that bring forward the hidden impact of UX Design. If you are a business with a digital portal, it’s time that you hire a reputed UXDesign agency which has a great reputation for designing intuitive and attractive digital solutions that aligning with the business goals.  


 

Friday, 11 September 2020

Importance Of UX Design For Mobile Applications

 


If someone had predicted the meteoric rise of mobile phones & the technology associated with it a decade ago, that person would have been termed a modern-day Nostradamus! It wouldn’t be unfair to say that the world runs on mobile phones, with every industry looking to leverage the technology from social media to food and commuting! If there was any doubt about the importance of mobile apps, here’s a statistic that will end it; eight of the top 10 most valuable brands listed by Forbes have mobile applications as a key part of their revenue portfolio!

 

What makes some mobile apps successful when compared to others? The simple answer to this million-dollars conundrum is the UX design strategy. The UX design psychology of any mobile app essentially defines how the app looks and feels and what it should be like to provide a relevant user-journey. I hope this article will help you understand the importance of UX design for mobile application development and its importance in determining the success of these applications.

  

App Navigation

 The UX / UI is an integral part of the appearance of an app and there is much more to it than just the design of the app itself. Navigation in a mobile application: The hallmark of a good app is its ability to guide the user intuitively through the workflow to ensure that UX and UI are in sync and work closely to provide a great experience and ease of use for mobile application users. When you approach a trusted UX design services agency such as ITCube, the experts will empathize with the user and try to design the navigation that aligns with the psychology.  

 

Simplifying User-Objectives

UX is often confused with UI but has a higher priority than UI when it comes to the design and definition of user-journey flow. To create an appealing website or mobile application, it is necessary to offer a high level of user experience (UX) and user interface (UI) design. Therefore, it is critical for UI and UX design service agencies to join forces to create engaging and enjoyable user experiences during the strategic design process of a mobile app. The differentiating factor between successful and unsuccessful mobile apps thus depends on how easily the design solves user-objectives.

   

Impact on Revenue

If you ask any professional UX designing service practitioners, they wouldn’t hesitate to declare that the primary concern of the UX designer is to offer an overall memorable experience of the users and this often results in more sales. A design study of 408 different companies found that the more a company invested in and focused on design, the more sales they saw, reiterating the fact that UX design has a large impact on sales. Another stat that highlights the impact is that on an average every 8 in 10 customers are willing to pay more for a better customer experience!

 

Although these are just some of the factors highlighting the impact of great design, there are many more reasons as to why you should hire a UX design and strategy services provider to articulate the design philosophy of your mobile app. If your business is looking for the best UX design and strategy agency, then ITCube is where your search ends!

 

Wednesday, 9 September 2020

How to Choose the Best Data Visualization Platform

 


Data visualizations help you tell a story by curating data in an easy-to-understand way and highlighting trends and outliers, thereby unlocking the hidden insights in the available data. The visual reports generated by data visualization tools can be extremely interactive and allow for easy investigation of stop-gaps and concerns of the business. If you are looking for a business intelligence data visualization tool, ITLytics is a good option for you, especially if you need a data visualization tool that can handle large data sets. In today’s blog, we take a look at choosing the best way to visualize your data, you need to understand why choosing the right formats is essential.

 

Template Selection

You don't need too many additional features if you're simply looking for a simple and easy-to-use data visualization tool for your business but one thing that you should surely consider while choosing the right data analytics software is pre-designed template options. Some data visualization tools focus on certain types of charts or maps, and some focus very well on building graphically attractive charts. There are data visualization tools dedicated to building simple infographics while there are other sophisticated platforms that allow you to run statistical scripts on it, allowing you to create graphs, charts and other data visualizations.

 

Integrations

If your organization already uses a data visualization tool, you can expand the customized integration capabilities of visualization to manipulate and process the data in your workflow. While data visualization tools are great for creating charts and graphs that tell the story of your business, collecting data from different sources can be a tedious challenge. Different Integrations help in making the experience of using data visualization software better and convenient. Being a robust platform ITLytics comes with a host of integrations that make importing data-sets and exporting the visualizations and reports easy.

 

Cost-Effectiveness

Price is probably the most important factor in choosing between competing options for data visualization tools. Your budget will make a big difference but so will the business needs. The advanced nature of some of these platforms may not be the best choice for your business data analytics needs, especially for large data sets. However, if you need something that comes out of the box, a paid data visualization tool with SQL can be a good way.       

 

Ease of Use

For teams to work efficiently, collaborate better and share platforms, data visualization software must be able to use different media (graphs, charts, etc.) in different applications. One of the most important advantages of using data visualization platform ITlytics is that data scientists and experts can participate in the process of application development. Instead of having a single person, several people can use a data visualization tool at the same time.  Thus, you need a data analytics product that is intuitively designed and a stunning user-interface.

Friday, 4 September 2020

How Investing In UX Design Boosts Revenue

 



Can investing time and money in UX design help businesses grow? This is a question often asked by many business owners to their product team.  In this blog, we will discuss why companies need good UI and UX design and highlight popular UX design service practices that have contributed handsomely to the revenue of the businesses that prioritized customer experience above anything else! When executed perfectly, it can increase traffic to your website or app, help you attract and retain new customers, and one of the main advantages of having an intuitive UX design on the digital product is that it allows you to remove obstacles that suppress your conversion rate on your websites.   

Hiring a dedicated UX designing service will enable you to maximize your chances of convincing your customers to trust your website by virtue of design psychology that empathizes with the end-customer. The right approach to design shifts the focus on the way your users interact with your product. According to a study done by the US Department of Commerce, businesses that invest in understanding their customers generate more revenue and experience fewer drops as compared to those that do not pay attention to the user's thinking.  

For companies that want to attract interest and turn it into revenue, the user experience (UX) is critical to their success and, in many cases, their survival. Companies that offer good user experience through solid UX design achieves real customer satisfaction and loyalty in the long term. Onboarding a UX design strategy agency will enable your business to continuously measure the merits of your design thereby creating an ever-lasting impact.

Take an example of any successful Business-to-Customer (B2C) brands, from the mighty Amazon to tech unicorns such as Uber and Airbnb and you will notice that their UX design makes your app easy and enjoyable to use, increasing customer satisfaction. UI and UX designers, who create harmony in appearance, ease of operation and functionality, play a crucial role in strengthening user loyalty and ultimately increasing your company profits.   

By focusing on UX design, businesses can offer their customers a truly effective and unique experience that is also more cost-effective. When designing with UX in mind, companies can see their overall business costs fall while profits also rise. In other words, you should design a UX that attracts people and gets them to come to you, rather than blatantly selling them your product or service.

Consider how much more revenue you can generate by improving your user experience and getting more customers through the checkout process. If you are a small business and need a solution for enterprise-level payment, ITCube’s UX design and strategy services can help you win and retain more customers, reduce your business costs, and improve the scalability of your service, ultimately increasing your enterprise value.  

Wednesday, 2 September 2020

Importance Of Data Visualization For Healthcare Industry

 


The healthcare industry is in the midst of a data revolution, storing more information than ever before. Given that big data is now used for everything from consumer marketing to weather forecasting, it should come as no surprise that it is also becoming a big deal in the health care sector. According to the US Centers for Disease Control and Prevention (CDC), the volume of data in the healthcare system is up 49 percent since January 2020. The volume of health data has grown enormously in recent years, which has increased the need to present data in a more comprehensible and revealing way. In order to get to the core of the data, large amounts of data are synthesized in the visualization process in order to convey important insights.

 

In today’s blog, we want to highlight new trends and challenges associated with the ever-changing life cycle of the healthcare industry and the role data visualization software in the healthcare industry. Data visualization puts data in a visual context to help people better understand its meaning. Simply put, data visualization gathers a lot of information and bundles it into visual diagrams and charts to present analyses that are easier and faster to interpret. This is where ITLytics comes into the picture. It is one of the best data analytics software built specifically for healthcare institutions.

   

Anyone who knows the healthcare industry knows that one aspect is talking to customers about their medical history and making decisions. Healthcare analysis can help personalize the more surprising aspects of costs and trends, thereby enabling professionals to review medical history and look for trends, as well as track trends in the overall health of the patient. With an intuitive design, ITLytics is one of the few data visualization tools that can be easily used by both staff and patients to interpret the data, thereby ensuring that communication remains clear.

   

Healthcare needs solutions that allow people to see their data and, more importantly, understand it. As a robust data analytics tool, ITLytics promises to improve health outcomes and control costs, but it is time to design a new paradigm for health data management in the health-care industry: data visualization. Important questions in healthcare, ranging from supply and demand, supply chain management, and patient care, are best answered by key stakeholders.

 

Data science can save lives by predicting which patients will suffer from certain diseases, providing AI-based medical advice in rural and remote areas and underserved communities, adapting therapies to different patient profiles, and finding new treatments for diseases such as diabetes, cancer, heart disease, etc. There is now a data-driven health industry, and many players are participating in this shift, including venture-backed startups, big data companies, hospitals, medical technology companies, and even government agencies.